Features to the PPC Management Service
Running multiple online advertising campaigns can be a complicated and time-consuming endeavor. The constant monitoring, updating, tracking expenditures and ROI, all the while researching new keywords and implementing new campaigns is challenging.
PPC BidMax from Apex Pacific is an affordable toolkit (from $49.95) that helps advertisers manage PPC campaigns. The toolkit can maximize your efforts by increasing clicks and ROI, improving ad positions, decreasing CPC costs, save time, reduce management costs and improve campaign performance.
The Campaign Management features allow you to download your existing campaigns and keywords to synchronize your accounts. It offers you the ability to manage multiple campaigns from a single interface. You can change your daily budget settings and manage campaigns online or offline as well as manage credit card and billing details.
AdGroup Management allows you to create or import AdGroups directly. You can enable or disable AdGroups and preview your Ad creative to help improve your quality score.
The Keyword Research Tool generates relevant keywords and allows you to add or edit keywords directly from your account. The Auto Bidding feature will calculate your bid prices for your keywords automatically to your target position with their advanced bidding algorithm. This helps you save money and maximize your ROI while you monitor your campaign’s success.
The BidMax Automated Bidding System is a valuable feature that allows you to bid above or below a specific URL. It offers you the capability to set different positions at differing time periods and adjust your bid position automatically. The Scheduler will manage your PPC campaigns automatically 24/7.
The Reporting feature includes automated email notification when your position or bids change. The comprehensive bidding report can be viewed in HTML, Text or Excel format, with export capability of keywords and ranking results directly into your Excel database. You can generate ROI performance reports for AdGroups, Campaigns, Accounts and keywords.