Tools

Hashtag Counter Tool
This tool automatically pulls any hashtag in your list of tweets, collects them, and shows you total likes, shares, clicks for each hashtag.

Hashtag Counter Tool

Analyze Past Performance
Calculate the profitability of each marketing channel.

Marketing Channel ROI Analysis Spreadsheet

Plan Digital Budget
Use this simple table to plan budgets for all your digital efforts.

SML Digital Strategy Planner Example

Plan Digital Strategy
Follow through on your strategy with this handy template.

2015 Digital Marketing Plan of Action (POA) Template

SML Digital Marketing POA Template

Analyze Channel Cost
Calculate the real costs of marketing employee hours.

Marketing Employee Net Cost Calculator Spreadsheet

Guide to the Real Cost of Digital Marketing Employees

SML Marketing Net Cost Calculator Example