Changing Match Types with PPC Keyword Wrapper

Working with long keyword lists for PPC campaigns can be a tedious and time-consuming process. You need to have your keywords presented in every format – broad matches, phrase, and exact matches – for maximum search return. It’s a slow and annoying process to do that manually.

The free PPC Keyword Wrapper tool from SEO Book is an enormous time-saver. You simply enter your keyword list and it will instantly generate lists for:

  •  Broad, “Phrase”, and
    [Exact]
  • “Phrase” only
  • [Exact] only
  • “Phrase” and [Exact]

Enter the keywords to wrap and automatically generate negative, exact, and phrase match type keywords.

The Negative Keyword Wrapper companion tool from SEO Book allows you to enter your keyword list to generate a -negative list.

These tools quickly generate your keyword lists in any form you might need them to save you the time in editing. Both tools include the additional options of changing the keywords to lowercase, remove URLs, and remove numbers saving additional editing time.  You can export the lists to .csv. These are great tools.