What is BidRank?

BidRank is pay-per-click (PPC) management software that works with all of the top search engines from a single interface. BidRank Plus works with Google AdWords, MIVA, Enhance Interactive, Looksmart, Kanoodle, BrainFox, SearchFeed, 411web, Xuppa, Turbo10, Mirago, Mamma, 7Search and QuePasa. The BidRank for Yahoo Search Marketing is specifically designed to work with their new platform.

The difference between using the BIdRank ppc management software versus not using one

BidRank Bidding Tool Features

Keyword Wizard: downloads the keywords list from your specified search engine and account. From this list, you can select the keywords you want to manage using the target range and maximum bid you specify. Your bid file is stored on your desktop so it never has to be surrendered to a third party.

Advanced Automation: allows you to choose how often you want to check and change bids. You can select primary and secondary sets of target ranks and bid maximums based on the day or week, or time of day. This allows you to maximize your ROI by targeting the number 1 rank during the best shopping hours while saving money at a lower position during less profitable hours.

Gap Surfing: scans the selected range of ranks and calculates the gaps between them. After the gap is calculated, your keyword will place at the bottom of the largest gap to provide you with the highest ranking for the minimum CPC.

BidRank can work with multiple accounts, limited by the total number of keywords. The Standard Edition ($14.90/mo, $149/yr) has a 100 keyword limit. Upgraded subscriptions (from $29.90/mo, $299/yr to $99.90, $999/mo) increase the keyword limit from 1,000 to 12,000. BidRank for Yahoo subscriptions are available for comparable prices.