How to Save Money with the Link Price Calculator

Do you know how much you should be charging for a text link ad on your website? Likewise, do you know if the website you want to advertise on is charging you a fair and reasonable price? Do you want to know the value of your competitor’s “real estate”?

The Link Price Calculator tool from Developer Shed Network is a very cool free tool you can download and embed in your website that can answer all of these questions. Taking into account such factors as the page rank, number of backlinks, and website traffic, this tool will give you an approximation of the value of a text link ad on any given page of the website you specify.

When tested, the tool was a bit quirky in that it frequently returned a $0 link price for websites known to be very popular and deeply linked to. It was corrected by refreshing the page from 1 to 3 times before a value was displayed. How the prices returned accurately reflect the actual going ad value for text link ads is unknown. It is, however, very fun and interesting to see how different websites compare in relative value. It could also be quite valuable as a jumping off place for websites looking to offer advertising, and for current website owners who now sell ad space to see if they’re undervaluing their site.