About the Dynamic Submission Tool With the continuously increasing number of search engines on the internet, it's difficult to keep track and make sure your websites are indexed by all of them. The Dynamic Submission software from Apex Pacific has been created to submit your URLs to the hundreds of search engines automatically. By entering [...]

How Does Lyris' PPC Tool Differ? Pay-per-click (PPC) management is among the most complex and time-consuming forms of online marketing. From keyword searches to bid determinations and ROI, keeping track of campaigns in order to identify and duplicate the successes, is an often daunting process. The PPC Management tools from Lyris are designed to streamline and simplify [...]

In Depth Analysis of Competitor Traffic Sources Trellian Competitive Intelligence tools allow you to identify your competitor's primary traffic sources. You can see which sites are sending them traffic and the keywords they're using. The company offers the following tools: Link Intelligence – identifies the links that generate the most traffic to your competitor so [...]

What is Google Adwords Editor? Google Adwords Editor is a free tool for Windows or Mac that helps you manage adwords campaigns and allows you to download and edit your ads offline. You can edit your ads, ad groups, keywords, and placements to upload when you're ready. You can download your account to make bulk [...]

How to Find the Return on Ad Spend? The free Return on Ad Spend Calculator from SEO Book can help you determine how much you can spend on CPM (cost per thousand impressions) advertising profitably. To see your ROI, or return on investment, enter your total monthly impressions, estimated average CPM, click-through rate, conversion rate, [...]

How SpyFu's Competitor Research Works? SpyFu tools allow you to spy on your competition to see what they're doing right so you can duplicate it. The Kombat tool allows you to enter up to three domains at once to view the keywords they are using as well as their overlapping, or common, keywords. View Competitor's [...]

Get a Grade on Your Keyword Use Keywords drive the search engines, therefore it is imperative that your keywords are highly targeted to your website content and optimized for the search engine spiders to rank the site. The number of times your primary keywords are used, or their density, as well as how and where [...]

How to Generate a Free PPC Ad If you're a PPC advertiser, you know how time consuming it is to generate ads and keyword lists for multiple search engines in the different formats they require. The free PPC Ad Generator tool from SEO Book makes it a lot easier and faster. It will generate ads [...]

Changing Match Types with PPC Keyword Wrapper Working with long keyword lists for PPC campaigns can be a tedious and time-consuming process. You need to have your keywords presented in every format - broad matches, phrase, and exact matches - for maximum search return. It's a slow and annoying process to do that manually. The [...]

Optimizing for Typos can Help SEO Rankings The free Keyword Typo Generator tool from SEO Book will generate a list of common typing errors and misspellings of keywords or phrases. It can be helpful for creating keyword variations for your most valuable keywords. You can enter your keywords or phrases into the Typo Generator and [...]