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The Best Science Fiction for Marketers – Part 3 Science Fiction can often predict the future. This is true not only for technology but for societal trends as well. The Strongpages team started talking about how some of our favorite sci-fi stories have dealt with advertising and realized there were some great examples here. So, [...]
Dallas Digital Summit 2014 I had a great time presenting my talk on ROI for Digital Marketing at the Dallas Digital Summit this past week! To commemorate, I thought I'd provide a quick report for the Strongpages blog to document our trip. Report from DDS 2014 Adrienne and I drove up to Dallas early on [...]
2015 Digital Budget Planning When you're planning your marketing budget allocation for the new year, there are many ways you could split up your ad spend. You could: Invest the entire amount in a website content development program to improve your organic search results; Use the majority of your budget on PPC search campaigns on Google AdWords [...]
The Best Science Fiction for Marketers – Part 2 Science Fiction can often predict the future. This is true not only for technology but for other societal trends as well. Our team at Strongpages started talking about how some of our favorite sci-fi stories have dealt with future of advertising and realized there were some [...]
The Best Science Fiction for Marketers – Part 1 Science Fiction can often predict the future. This is true not only for technology but for other societal trends as well. Today, the team at Strongpages started talking about how some of our favorite sci-fi stories have dealt with future of advertising and realized there were [...]
Google Merges Trends And Insights For Search This week, Google decided to merge "Google Trends" with "Google Insights for Search", thus combining the functionality of its tool for checking trending topics with its tool for comparing search terms over time. They are both now housed under a single Google Trends product. Along with the merger, [...]
Google Adds to Its Real Time Search Results with Facebook Fan Page Updates As part of Google's effort to increase its position in real time search engine results, Google will now start indexing and displaying Facebook fan page updates. This should increase traffic for both companies. For instance, Twitter has had a 9 percent increase [...]
Comparing Twitter, Facebook, and Google Buzz Traffic On Feb. 22, Twitter gave users (and non-users) a report of how much activity has been going on through the service. Since its inception in Jan. 2007, the number of Tweets each day has now grown to the insane amount of almost 50 million. That's an average of almost [...]
According to Barry Schwartz, Search Engine Land's News Editor, Twitter's Traffic is up nine percent from December to January. Using information from VentureBeat, ComScore, and Experian Hitwise, he attributes this to be due to Google adding real-time results to their search interface in December. "It [has] had a major impact on people discovering Tweets in the [...]
The SEO Toolbox from SEOmoz is a free collection of tools that provide a myriad of information to help you track the basic performance of your website and help you optimize your resource. The tools include: Strongest Domain Pages – by ranking the pages in order of importance. Check Inclusion – this show whether your [...]