Monthly Archives: November 2016

What is Technical SEO?

By |November 17th, 2016|

When digital marketers talk about technical SEO, the conversation tends to go silent as they course through a checklist of jargon and key terms. Technical SEO is part of the bigger digital marketing picture that isn’t discussed enough and is often left out of SEO strategies. It has a direct impact to your site’s organic […]

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Intro to Google Adwords Geotargeting Strategies

By |November 8th, 2016|

Optimizing your digital ads to show in relevant search queries should be the main goal of every PPC strategy. One of the most direct ways to optimize your digital ads is through geotargeting specific locations that have proven strong results.

Where other PPC strategies work to evaluate campaigns for potential leads, geotargeting takes your optimization […]

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