Monthly Archives: September 2016

The History of Blackhat SEO, Pt 2

By |September 26th, 2016|

 

In recent years, search engines algorithms evolved to show more relevant search listings in faster time. Some of this evolution comes from establishing rules and policies on acceptable search engine optimization (SEO) tactics. Practices that break these rules are known as Blackhat SEO tactics, and being caught utilizing these practices can lead to penalization or […]

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The History of Blackhat SEO, Part 1

By |September 20th, 2016|

 

The aim of SEO is the coveted 1st rank position in search rankings. Winning the 1st position means all eyes will see your site first, greatly increasing the likelihood that a visitor will stop by your page. To compete for positioning, SEO experts utilize a number of creative strategies to win favor with the search […]

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Top Underutilized Social Networks

By |September 14th, 2016|

Social media advertising has become a major part of the digital marketing mix as platforms advance their targeting tools and user-bases grow. For many businesses, it’s a great way to bring marketing campaigns in front of select audiences for more conversions per-investment.

As a more direct method to advertising, some businesses are taking advantage of […]

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Crucial Facebook Ad Strategies

By |September 7th, 2016|

Facebook was one of the first social networks to surpass 1 billion daily-active accounts, making it one of the largest user bases in digital marketing.[1] The network’s advertising platform also sports many audience key building and engagement features with an impressive level of depth.

With a thorough understanding of how these key features work and key Facebook […]

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