The digital frontier is growing increasingly competitive each-year as more companies take advantage of PPC platforms. With SEO, email marketing, and social media marketing well into maturity, they are all work most effectively when paired with PPC. PPC provides companies with the value of goal tracking. These goals can be customized to any marketing strategy, [...]

From a SEO standpoint, creating new and consistent blog articles is imperative to your placement in the search rankings. Search engines like Google, Bing and Yahoo! are consistently refining their algorithms to push active websites. However, it’s not enough to simply push out content. The blog articles must be relevant to your audience if you [...]